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烟草在线据《烟业通讯》报道编译 这可能被证明是烟草历史的一个决定性时刻，一个团队开始向英国政府建议，电子卷烟和其他产品可以用于降低目前由吸烟所造成的危害。
在一些其他国家、州和城市中，正在制定禁止这些产品的法律，或至少把它们和传统卷烟一样进行管理。
尽管事实上，电子卷烟不含烟草，而且不释放任何烟草燃烧所产生的物质，但是据认为它与吸烟者所患的疾病有关。
成立于去年7月的内阁办公室的行为洞察团队，在其第一个年度报告中，得出了支持“为沉溺于尼古丁的人们探索新产品——能很快地以薄雾而不是有害烟雾的形式快速地提供尼古丁的产品”的结论。
该团队说，这些产品，“可以被证明是‘传统有烟产品’的一个有效替代品”。
“制订正确的管理这些产品的规章制度是很重要的，鼓励在英国出售吸烟者可以作为更安全的尼古丁替代品使用的新产品。”
“行为变化的原则是，取代类似的行为比取缔一个根深蒂固的习惯更容易（例如用含铅汽油迅速转向无铅燃料）。”(新商盟网xinshangmeng.org)
“如果可以开发出更多的可替代的和安全的尼古丁产品，足够吸引人们替代传统卷烟，那么每年它们就有可能拯救成千上万的生命。”
该团队报告中的一个最重要的方面是有可能在烟草行业中树立信心，除此之外，面对由那些对待吸烟的态度为要么戒烟要么死亡的人所指定的苛刻法律，在改善尼古丁可获得性方面进行的投资不会付诸东流。
行为洞察团队设立的目的是，实现联合政府达到找到“鼓励、支持和让人们自己做出更好的选择（涉及大量的问题，不仅仅是烟草）的聪明方法”的意图。
UK strikes a blow for harm reduction
Tobacco ReporterSep 16, 2011
In what could prove to be one of the defining moments in the history of tobacco, a team set up to advise the UK government has suggested that electronic cigarettes and other products could be used to reduce the harm currently caused by smoking.(新商盟网xinshangmeng.org)
In some other countries, states and cities, legislation is being enacted to ban such products, or at least to regulate them on the same basis as traditional cigarettes are regulated.
This is despite the fact that electronic cigarettes contain no tobacco and do not deliver any of the products of tobacco combustion that are believed to be linked to the diseases suffered by smokers.
In its first annual report, the Cabinet Office's Behavioural Insights Team, which was established in July last year, has come out in favor of "exploring new products for people addicted to nicotine – products that deliver nicotine quickly in a fine vapour instead of as harmful smoke".
These products, the team said, "could prove an effective substitute for 'conventional smoking'".
"It will be important to get the regulatory framework for these products right, to encourage new products, which smokers can use as safer nicotine alternatives, to be made available in the UK."
"A tenet of behaviour change is that it is much easier to substitute a similar behaviour than to extinguish an entrenched habit (an example was the rapid switch from leaded to unleaded fuel)."(新商盟网xinshangmeng.org)
"If more alternative and safe nicotine products can be developed which are attractive enough to substitute people away from traditional cigarettes, they could have the potential to save tens of thousands of lives a year."
One of the most significant aspects of the team's report is that it is likely to build confidence within the tobacco industry and beyond that investments made in improving the nicotine products available will not be wasted in the face of draconian legislation introduced at the behest of those who believe in a quit-or-die approach to smoking.
The Behavioural Insights Team was set up with the objective of realizing the coalition government's intention to find "intelligent ways to encourage, support and enable people to make better choices for themselves [in respect of a large number of issues, not just tobacco]".
英国努力为烟民争取减害产品
